Turn JPG (JPEG) images into WebP with this free online converter. WebP frequently beats JPEG by 25–35% on file size at equivalent quality, which makes it the default choice for web images.
Processing happens locally, so your images are never uploaded to a server.
How to use this tool
Add your JPG
Drag and drop your JPG onto the tool or click to choose a file.
Pick the quality
WebP is pre-selected. Start at 75% quality and adjust from there.
Compare the result
Check the side-by-side preview to make sure the quality looks right.
Download
Download your smaller WebP file, ready for the web.
What actually changes when you convert JPEG to WebP
This is the most straightforward win in image compression: both formats are lossy and both are designed for photographs, so you are comparing two encodings of the same kind of content. At matched visual quality, WebP is typically 25–35% smaller than the equivalent JPEG.
WebP also adds something JPEG never had: an alpha channel. That matters when a photograph needs a transparent area, which previously forced you into PNG and a much larger file.
Do not convert twice
If your JPEG has already been compressed — which almost every JPEG has — converting to WebP does not undo that. The existing artefacts are carried across and re-encoded, and re-encoding a lossy image always loses a little more. The saving in file size is still real, but the image does not get better.
For the best result, go back to the original: convert from the camera raw, the PNG, or the PSD rather than from a JPEG that has already been through one compression pass.
Quality settings that matter
- Around 75 is the usual sweet spot for photographs — noticeably smaller than 90, with artefacts most people cannot see at normal viewing size.
- Below about 60, flat sky and smooth skin begin to show banding and blocking.
- If a photograph will be viewed full-screen on a high-DPI display, bump the quality up rather than down; the browser scaling hides less than you would expect.
Frequently asked questions
Why convert JPG to WebP?
WebP compresses more efficiently than JPEG, so you get the same quality at a smaller file size. Smaller files mean faster page loads and lower bandwidth bills.
Can I convert to WebP for free?
Yes — this tool is completely free, has no limits, and requires no account.
Is WebP supported everywhere?
WebP is supported in all major browsers including Chrome, Firefox, Safari, and Edge, and in most image editors and CMSs.